The Bullfighter's Guide, Part Deux

Brian Fugere's new book "Why Business People Speak Like Idiots" finds him not too far removed from his previous relationship with Deloitte Consulting (where he was the man behind their popular post dot.com Bullfighter software). In his new release he further focuses on business jargon and how it mutates both offline and on. This time around, in print, he uniquely asks and proposes ways of zapping the catchwords, phrases and jargon that tends to make all business service offerings sound the same.

Check out Fugere's new blog, The Fight the Bull Blog.